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Branding Design Consulting
The non-profit organization, Re:wild, was absorbing Earth Alliance (Leonardo DiCaprio's environmental social platform,) and needed to establish rules and guidelines for their family of brands that included Re:wild, Earth Alliance, and Re:Wild Your Campus.
I wrote the rules around the logos for each of the three brands, developed typography and color systems, and designed custom graphics and patterns, that allowed the brands to feel cohesive while still maintaining their own unique voice and tone.
The Instagram templates I provided allowed great flexibility and freedom for their in-house team to develop creative designs while maintaining consistency between designers.
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